Blue Bell Honors 4-H with its own ice cream flavor
Bastrop Daily Enterprise
March 28, 2008
By: Ashley Adams
Birthdays are great. There’s cake, icing on the cake, sometimes sprinkles and ice cream. With 4-H turning 100, what kind of treat will they have?
Blue Bell has an idea.
For 4-H’s Centennial Birthday, Blue Bell has designed a special ice cream treat, “Centennial Cupcake.” The ice cream has a cake batter flavor with pieces of yellow cake thrown in. It also has a chocolate icing swirl and four-leaf clover sprinkles. The clover sprinkles represent 4-H’s symbol.
So why did Blue Bell make 4-H their very own ice cream?
“4-H benefits so many young people with its youth development programs,” said Paul Kruse, Blue Bell CEO and president.
Creating a special ice cream was not all Blue Bell did. They also created a unique carton for this flavor. The carton features four children in 4-H T-shirts and the clover emblem.
Kruse said, Blue Bell worked with 4-H to design a package that symbolizes what they are. “The organization is for the kids,” he said. “I think the smiling faces capture the spirit of 4-H just perfectly.”
A specially designed carton and new flavor of ice cream. Is just part of what Blue Bell has done.
Jennifer Moran of the LSU AgCenter said Blue Bell is also donating “a portion of the proceeds to the National 4-H Foundation” for educational programs.
“This is just a small token of our appreciation,” said Kruse.
Moran said, she thinks this is “an awesome opportunity to promote 4-H, because it gets the 4-H name out there to people who may have never heard about it.”
The Centennial Cupcake ice cream will be sold in the 17 states where Blue Bell is available. Anyone in Alabama, Arizona, Arkansas, Florida, Georgia, Indiana, Kansas, Kentucky, Louisiana, Mississippi, Missouri, New Mexico, North Carolina, Oklahoma, South Carolina, Tennessee or Texas can pick up this cold treat to celebrate 4-H’s 100th birthday.